The Interpublic Group of Companies Deferred Revenue 2011-2026 | IPG

Deferred revenue is the amount of money or obligations that a company has received in advance for goods or services that have not yet been delivered or performed. In other words, it is income that has already been received but has not yet been recognized in accounting as revenue because the goods or services have not yet been transferred to the customer.

Features of the metric

Sources of future cash inflows
A high level of deferred revenue indicates that the company has secured future cash flows, which positively affects forecasts of its financial condition and stability.
Assessment of operational stability
Deferred revenue reflects demand for the company’s products or services and its ability to attract customers willing to pay in advance. It is one of the indicators of business stability and its competitive advantages.
Risks and obligations
Although deferred revenue indicates future inflows, it also represents obligations that the company must fulfill. If fulfilling these obligations is delayed or impossible, it can negatively impact reputation and financial results.
Analysis of liquidity and cash flow
Inflows in the form of deferred revenue improve the company’s current liquidity since the funds are already in the accounts. However, investors need to assess the ratio of deferred revenue to fulfilled obligations to understand the actual financial capabilities and risks.
Impact on company valuation
In fundamental analysis, deferred revenue is taken into account for accurate revenue and profit forecasting, especially in industries with long-term contracts or subscriptions (e.g., IT sector, services, manufacturing).

Annual Deferred Revenue The Interpublic Group of Companies

2024	2023	2022	2021	2020	2019	2018	2017	2016	2015	2014	2013	2012	2011
509 M	685 M	680 M	688 M	658 M	586 M	534 M	-	-	-	-	-	-	-

All numbers in USD currency

Indicator range from annual reports

Maximum	Minimum	Average
688 M	509 M	620 M

Quarterly Deferred Revenue The Interpublic Group of Companies

2025-Q3	2025-Q2	2025-Q1	2024-Q3	2024-Q2	2024-Q1	2023-Q3	2023-Q2	2023-Q1	2022-Q4	2022-Q3	2022-Q2	2022-Q1	2021-Q4	2021-Q3	2021-Q2	2021-Q1	2020-Q4	2020-Q3	2020-Q2	2020-Q1	2019-Q4	2019-Q3	2019-Q2	2019-Q1	2018-Q4	2018-Q3	2018-Q2	2018-Q1	2017-Q4	2017-Q3	2017-Q2	2017-Q1	2016-Q4	2016-Q3	2016-Q2	2016-Q1	2015-Q4	2015-Q3	2015-Q2	2015-Q1	2014-Q4	2014-Q3	2014-Q2	2014-Q1	2013-Q4	2013-Q3	2013-Q2	2013-Q1	2012-Q4	2012-Q3	2012-Q2	2012-Q1	2011-Q4	2011-Q3	2011-Q2	2011-Q1
596 M	655 M	598 M	574 M	609 M	708 M	688 M	690 M	693 M	680 M	660 M	-	760 M	688 M	622 M	678 M	689 M	658 M	658 M	658 M	658 M	586 M	586 M	586 M	586 M	534 M	534 M	534 M	534 M	485 M	485 M	485 M	485 M	-	-	-	-	-	-	-	-	-	-	-	-	-	-	-	-	-	-	-	-	-	-	-	-

All numbers in USD currency

Indicator range from quarterly reporting

Maximum	Minimum	Average
760 M	485 M	614 M

Deferred Revenue of other stocks in the Advertising agencies industry

Issuer	Deferred Revenue	Price	% 24h	Market Cap	Country
WiMi Hologram Cloud WIMI	3.61 M	$ 1.85	1.09 %	$ 18.2 M	China
iClick Interactive Asia Group Limited ICLK	8.68 M	-	10.0 %	$ 472 M	China
AirNet Technology ANTE	7.27 M	-	-6.45 %	$ 39 M	China
Clear Channel Outdoor Holdings CCO	70.2 M	$ 2.37	-0.21 %	$ 1.16 B	USA
Cimpress plc CMPR	48 M	$ 76.7	2.08 %	$ 1.91 B	Niderland
ZW Data Action Technologies CNET	522 K	$ 0.74	2.85 %	$ 1.97 M	China
Boston Omaha Corporation BOMN	5.87 M	-	-2.75 %	$ 829 M	USA
MDC Partners Inc. MDCA	153 M	-	-3.39 %	$ 405 M	Canada
Marchex MCHX	1.38 M	$ 1.55	-1.28 %	$ 68.1 M	USA
Emerald Holding EEX	219 M	$ 4.45	-3.68 %	$ 884 M	USA
Deluxe Corporation DLX	36.2 M	$ 28.11	-0.32 %	$ 1.26 B	USA
National CineMedia NCMI	23.6 M	$ 3.28	-3.53 %	$ 314 M	USA
Inuvo INUV	18.1 K	$ 1.82	-3.19 %	$ 26.3 M	USA
Insignia Systems ISIG	842 K	-	6.04 %	$ 13.9 M	USA
QuinStreet QNST	9 K	$ 11.98	-0.83 %	$ 658 M	USA
WPP plc WPP	80.3 B	$ 16.74	0.9 %	$ 20 B	Irlanda
comScore SCOR	45.5 M	$ 7.43	-0.67 %	$ 37.3 M	USA
Xunlei Limited XNET	39.9 M	$ 5.8	-1.36 %	$ 1.85 B	China
Quotient Technology QUOT	15.5 M	-	-0.13 %	$ 383 M	USA
Townsquare Media TSQ	10.7 M	$ 6.17	2.83 %	$ 105 M	USA
SRAX SRAX	7.37 M	-	-62.03 %	$ 15.8 M	USA
Advantage Solutions ADV	30.5 M	$ 26.58	2.9 %	$ 8.63 B	USA
Fluent FLNT	721 K	$ 3.17	3.26 %	$ 82.3 M	USA
Omnicom Group OMC	1.73 B	$ 74.77	-0.15 %	$ 15.3 B	USA