Export financials
MediaAlpha (MAX)
The export includes the complete available history of financial statements and ratios. Numbers are provided in full, without million or billion abbreviations, in their original reporting units.
CSV downloads as a ZIP archive with one file for each report and frequency.

MediaAlpha Cash Flow 2025-2011 | MAX
Brief overview of MediaAlpha's cash generation
Cash flows are assessed across five available annual periods spanning 2021 to 2025.
Operating cash flow reached $65.6 million versus $28.6 million initially. Growth of +129.2% at roughly 23% CAGR was robust.
Core operations generated cash in every available annual observation. Stability was high.
The business generates about the same cash per unit of revenue as before, with margin moving from 4.4% to 5.9%.
Overall picture
MediaAlpha's profile is more positive than negative: operations generate cash, although the free cash cushion is not unlimited.
Annual Cash Flow MediaAlpha
| 2025 | 2024 | 2023 | 2022 | 2021 | 2020 | 2019 | 2018 | 2017 | 2016 | 2015 | 2014 | 2013 | 2012 | 2011 | |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
Operating Cash Flow |
65.6 M | 45.9 M | 20.2 M | 28.3 M | 28.6 M | 51.4 M | 22.1 M | 22.6 M | - | - | - | - | - | - | - |
Depreciation & Amortization |
273 K | 252 K | 353 K | 392 K | 369 K | 289 K | 300 K | 200 K | - | - | - | - | - | - | - |
Accounts Payables |
91.1 M | 106 M | 56.3 M | 54 M | 61.8 M | 98.2 M | - | - | - | - | - | - | - | - | - |
Accounts Receivables |
123 M | 143 M | 53.8 M | 60 M | 76.1 M | 96.3 M | - | - | - | - | - | - | - | - | - |
Annual performance
Select metrics to display
All numbers in USD currency
Quarterly Cash Flow MediaAlpha
| 2026-Q2 | 2026-Q1 | 2025-Q3 | 2025-Q2 | 2025-Q1 | 2024-Q3 | 2024-Q2 | 2024-Q1 | 2023-Q3 | 2023-Q2 | 2023-Q1 | 2022-Q4 | 2022-Q3 | 2022-Q2 | 2022-Q1 | 2021-Q4 | 2021-Q3 | 2021-Q2 | 2021-Q1 | 2020-Q4 | 2020-Q3 | 2020-Q2 | 2020-Q1 | 2019-Q4 | 2019-Q3 | 2019-Q2 | 2019-Q1 | 2018-Q4 | 2018-Q3 | 2018-Q2 | 2018-Q1 | 2017-Q4 | 2017-Q3 | 2017-Q2 | 2017-Q1 | 2016-Q4 | 2016-Q3 | 2016-Q2 | 2016-Q1 | 2015-Q4 | 2015-Q3 | 2015-Q2 | 2015-Q1 | 2014-Q4 | 2014-Q3 | 2014-Q2 | 2014-Q1 | 2013-Q4 | 2013-Q3 | 2013-Q2 | 2013-Q1 | 2012-Q4 | 2012-Q3 | 2012-Q2 | 2012-Q1 | 2011-Q4 | 2011-Q3 | 2011-Q2 | 2011-Q1 | |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
Operating Cash Flow |
41 M | -1.56 M | 73 M | - | 23.7 M | - | - | 1.68 M | - | - | 12.6 M | - | 34.7 M | - | 8.3 M | - | 6.68 M | - | -9.36 M | - | - | 39.3 M | 7.29 M | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - |
Depreciation & Amortization |
150 K | 74 K | 201 K | 500 K | 62 K | 1.6 M | 1.6 M | 61 K | 1.7 M | 1.7 M | 96 K | - | 1.7 M | 1.7 M | 98 K | - | 272 K | 100 K | 100 K | - | 100 K | 100 K | 100 K | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - |
Accounts Payables |
113 M | 91.4 M | 103 M | 75.8 M | 82.4 M | 110 M | 90.6 M | 53.6 M | 38.7 M | 37.8 M | 46.3 M | 54 M | 42.3 M | - | 51.5 M | 61.8 M | 44.2 M | 46.3 M | 61.8 M | 98.2 M | 98.2 M | 98.2 M | 98.2 M | 40.5 M | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - |
Accounts Receivables |
142 M | 134 M | 129 M | 103 M | 115 M | 127 M | 90.7 M | 57.5 M | 33.1 M | 32.6 M | 43.1 M | 60 M | 34.7 M | - | 61.2 M | 76.1 M | 71.3 M | 74.3 M | 76.1 M | 96.3 M | 96.3 M | 96.3 M | 96.3 M | 56 M | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - |
Quarterly performance
Select metrics to display
All numbers in USD currency
Cash Flow Statement is one of the three key financial reports of the company MediaAlpha, reflecting the actual cash inflows and outflows over a certain period. Unlike the income statement, which shows revenues and expenses on an accrual basis, the cash flow statement focuses on real cash flows — how much cash actually came into the company and how much was spent.
Main Sections of the Cash Flow Statement- Operating Activities
This section reflects cash flows related to the company’s core operations: receipts from sales of goods and services, payments to suppliers, employee salaries, taxes, and other operating expenses. Positive cash flow from operating activities indicates the viability of the business and its ability to generate cash. - Investing Activities
Shows cash movements related to the purchase and sale of long-term assets such as real estate, equipment, and investments in other companies. Negative cash flow here often indicates investments in growth, which can be a positive sign. - Financing Activities
Reflects the inflow and outflow of cash related to raising and repaying capital: issuing shares, loans, dividend payments, and loan repayments. This section shows how the company finances its activities and distributes profits.
The cash flow statement is important for investors because it allows them to assess the company’s real liquidity, showing whether it has enough cash to cover current obligations and investments — this is critical for financial stability. Additionally, it helps analyze the quality of earnings, since profits reported in the income statement can be "paper" profits and may not reflect actual cash inflows; the cash flow statement reveals this difference. The presence of free cash is also crucial for evaluating the company’s ability to finance growth and pay dividends, which is important for investors. Attention should also be paid to prolonged negative cash flows from operating activities, as this may serve as a warning sign of potential problems with the core business.
Cash flow statements of other stocks in the Social internet sector
| Issuer | Price | % 24h | Market Cap | Country | |
|---|---|---|---|---|---|
|
iQIYI
IQ
|
$ 0.88 | -4.45 % | $ 851 M | ||
|
Snap
SNAP
|
$ 6.17 | -2.6 % | $ 10.5 B | ||
|
Sohu.com Limited
SOHU
|
$ 12.56 | -0.4 % | $ 355 M | ||
|
Spotify Technology S.A.
SPOT
|
$ 570.12 | -2.42 % | $ 117 B | ||
|
Shutterstock
SSTK
|
$ 4.26 | -7.39 % | $ 150 M | ||
|
TuanChe Limited
TC
|
$ 1.17 | -4.51 % | $ 666 M | ||
|
Trip.com Group Limited
TCOM
|
$ 39.94 | 0.4 % | $ 26.3 B | ||
|
Momo
MOMO
|
$ 4.47 | -0.67 % | $ 1.49 B | ||
|
Thryv Holdings
THRY
|
$ 1.18 | -0.84 % | $ 51.5 M | ||
|
Norwegian Cruise Line Holdings Ltd.
NCLH
|
$ 15.3 | 1.32 % | $ 6.86 B | ||
|
Travel + Leisure Co.
TNL
|
$ 65.5 | 0.9 % | $ 4.3 B | ||
|
TripAdvisor
TRIP
|
$ 9.2 | -2.23 % | $ 1.15 B | ||
|
trivago N.V.
TRVG
|
$ 3.88 | 2.47 % | $ 1.37 B | ||
|
Uxin Limited
UXIN
|
$ 0.89 | 4.62 % | $ 55.9 B | ||
|
NetEase
NTES
|
$ 118.3 | -0.26 % | $ 377 B | ||
|
TechTarget
TTGT
|
$ 3.7 | -0.14 % | $ 105 M | ||
|
Yelp
YELP
|
$ 19.18 | -4.05 % | $ 1.21 B | ||
|
Yatra Online
YTRA
|
$ 0.95 | 3.48 % | $ 60.9 M | ||
|
Zillow Group
Z
|
$ 32.02 | -2.91 % | $ 7.75 B | ||
|
Zillow Group
ZG
|
$ 33.08 | -2.85 % | $ 8 B | ||
|
Cango
CANG
|
$ 1.26 | -30.58 % | $ 357 M | - | |
|
ANGI Homeservices
ANGI
|
$ 6.45 | -2.57 % | $ 295 M | ||
|
Phoenix New Media Limited
FENG
|
$ 1.38 | -0.72 % | $ 16.6 M | ||
|
EverQuote
EVER
|
$ 22.18 | -2.48 % | $ 802 M | ||
|
Pinterest
PINS
|
$ 20.9 | -6.36 % | $ 14.1 B | ||
|
JOYY
YY
|
- | -2.53 % | $ 54.4 B | ||
|
BlueCity Holdings Limited
BLCT
|
- | 1.33 % | $ 56.9 M | ||
|
Tencent Music Entertainment Group
TME
|
$ 8.4 | -1.29 % | $ 25.9 B | - | |
|
Tuniu Corporation
TOUR
|
$ 4.68 | -2.3 % | $ 1.59 B | ||
|
Twilio
TWLO
|
$ 263.59 | 0.74 % | $ 40.3 B | ||
|
Qutoutiao
QTT
|
- | -38.43 % | $ 6.99 M | ||
|
Lizhi
LIZI
|
- | 2.19 % | $ 2.9 B | ||
|
IAC/InterActiveCorp
IAC
|
- | - | $ 3.38 B | ||
|
Yandex N.V.
YNDX
|
$ 2 101.4 | - | $ 510 B | ||
|
B2B-РТС
BTBR
|
- | - | - | ||
|
Moxian
MOXC
|
- | -1.96 % | $ 34.2 M | ||
|
36Kr Holdings
KRKR
|
$ 3.07 | 2.92 % | $ 3.25 B | ||
|
Airbnb
ABNB
|
$ 170.32 | -0.98 % | $ 104 B | ||
|
Youdao
DAO
|
$ 19.19 | 1.32 % | $ 2.27 B | - | |
|
Jiayin Group
JFIN
|
$ 1.29 | -0.39 % | $ 269 M | ||
|
Royal Caribbean Group
RCL
|
$ 282.84 | 2.29 % | $ 76.6 B |