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ServiceNow Cost of Revenue | NOW
Cost of Revenue is a financial metric that reflects all direct costs associated with the production of goods or the provision of services that directly led to revenue during the reporting period. It is the total amount of expenses incurred by the company to deliver its products or services, including both production costs and related expenses necessary for delivery or customer support.What is included in the cost of revenue
| Cost Category | Examples |
|---|---|
| Production Costs | Materials, wages of production staff, depreciation of equipment |
| Service and Support | Customer service, user support, technical assistance |
| Delivery and Logistics | Packaging, delivery of goods to customers |
| Hosting and Infrastructure | Servers, cloud platforms (especially for IT and SaaS companies) |
| Content and Licenses | License purchases, production royalties (e.g., in streaming services) |
Importance of the Metric
- Helps to understand how costly the revenue-generating process is.
- A high cost of revenue may indicate:
Poor cost control
Low operational efficiency - A low cost of revenue combined with high revenue indicates high profitability and business competitiveness.
Annual Cost of Revenue ServiceNow
| 2025 | 2024 | 2023 | 2022 | 2021 | 2020 | 2019 | 2018 | 2017 | 2016 | 2015 | 2014 | 2013 | 2012 | 2011 | 2010 | 2009 |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| 2.98 B | 2.29 B | 1.92 B | 1.57 B | 1.35 B | 987 M | 796 M | 623 M | 500 M | 399 M | 329 M | 249 M | 155 M | 104 M | 31.6 M | 12.9 M | - |
Annual performance
Select metrics to display
All numbers in USD currency
Indicator range from annual reports
| Maximum | Minimum | Average |
|---|---|---|
| 2.98 B | 12.9 M | 894 M |
Quarterly Cost of Revenue ServiceNow
| 2026-Q3 | 2026-Q2 | 2026-Q1 | 2025-Q4 | 2025-Q3 | 2025-Q2 | 2025-Q1 | 2024-Q4 | 2024-Q3 | 2024-Q2 | 2024-Q1 | 2023-Q4 | 2023-Q3 | 2023-Q2 | 2023-Q1 | 2022-Q4 | 2022-Q3 | 2022-Q2 | 2022-Q1 | 2021-Q4 | 2021-Q3 | 2021-Q2 | 2021-Q1 | 2020-Q4 | 2020-Q3 | 2020-Q2 | 2020-Q1 | 2019-Q4 | 2019-Q3 | 2019-Q2 | 2019-Q1 | 2018-Q4 | 2018-Q3 | 2018-Q2 | 2018-Q1 | 2017-Q4 | 2017-Q3 | 2017-Q2 | 2017-Q1 | 2016-Q4 | 2016-Q3 | 2016-Q2 | 2016-Q1 | 2015-Q4 | 2015-Q3 | 2015-Q2 | 2015-Q1 | 2014-Q4 | 2014-Q3 | 2014-Q2 | 2014-Q1 | 2013-Q4 | 2013-Q3 | 2013-Q2 | 2013-Q1 | 2012-Q4 | 2012-Q3 | 2012-Q2 | 2012-Q1 | 2011-Q4 | 2011-Q3 | 2011-Q2 | 2011-Q1 |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| 1.21 B | 1.17 B | 940 M | 834 M | 774 M | 724 M | 651 M | 631 M | 584 M | 552 M | 520 M | 516 M | 496 M | 471 M | 438 M | 415 M | 400 M | 389 M | 369 M | 374 M | 350 M | 329 M | 299 M | 279 M | 252 M | 233 M | 223 M | 211 M | 201 M | 198 M | 186 M | 168 M | 158 M | 153 M | 143 M | 134 M | 127 M | 122 M | 116 M | 105 M | 103 M | 96.6 M | 94.3 M | 90.9 M | 81.9 M | 79.7 M | 76.9 M | 70.6 M | 66.1 M | 58.9 M | 53.1 M | 45.4 M | 41.6 M | 36 M | 32.3 M | 32.3 M | 27.6 M | 22.9 M | 21.2 M | - | 11.9 M | 9.49 M | - |
Quarterly performance
Select metrics to display
All numbers in USD currency
Indicator range from quarterly reporting
| Maximum | Minimum | Average |
|---|---|---|
| 1.21 B | 9.49 M | 289 M |
Cost of Revenue of other stocks in the Software industry
| Issuer | Cost of Revenue | Price | % 24h | Market Cap | Country | |
|---|---|---|---|---|---|---|
 |
SS&C Technologies Holdings
SSNC
|
3.25 B | $ 81.48 | 1.36 % | $ 19.9 B |  USA |
 |
GoDaddy
GDDY
|
1.8 B | $ 116.69 | -0.47 % | $ 16.1 B | USA |
 |
The Trade Desk
TTD
|
619 M | $ 12.54 | 2.03 % | $ 6.12 B | USA |
 |
Tyler Technologies
TYL
|
1.25 B | $ 404.07 | 2.48 % | $ 17.4 B | USA |
 |
Uber Technologies
UBER
|
31.3 B | $ 66.71 | 2.24 % | $ 139 B | USA |
 |
Veritone
VERI
|
6.35 M | $ 0.61 | -6.44 % | $ 38.6 M | USA |
 |
Vertex
VERX
|
267 M | $ 15.78 | 3.0 % | $ 2.56 B | USA |
 |
Anaplan
PLAN
|
156 M | - | 0.03 % | $ 9.54 B | USA |
 |
VeriSign
VRSN
|
196 M | $ 308.83 | 0.53 % | $ 28.9 B | USA |
 |
Nuance Communications
NUAN
|
529 M | - | -0.04 % | $ 17.6 B | USA |
 |
Workday
WDAY
|
117 M | $ 198.03 | 0.11 % | $ 52.5 B | USA |
 |
Wipro Limited
WIT
|
618 B | $ 2.16 | -0.23 % | $ 22.6 B |  India |
 |
Wix.com Ltd.
WIX
|
636 M | $ 74.92 | -2.79 % | $ 4.16 B |  Israel |
 |
Yext
YEXT
|
114 M | $ 7.43 | 3.34 % | $ 918 M | USA |
 |
Zscaler
ZS
|
778 M | $ 223.74 | -5.92 % | $ 35.8 B | USA |
 |
Immersion Corporation
IMMR
|
4 K | $ 7.09 | -1.53 % | $ 233 M | USA |
 |
EVO Payments
EVOP
|
89.4 M | - | - | $ 1.77 B | USA |
 |
Micro Focus International plc
MFGP
|
776 M | - | - | $ 1.81 B |  Britain |
 |
Viant Technology
DSP
|
187 M | $ 12.57 | -2.03 % | $ 206 M | USA |
 |
Dynatrace
DT
|
372 M | $ 55.18 | -4.35 % | $ 16.6 B | USA |
 |
Model N
MODN
|
108 M | - | - | $ 1.14 B | USA |
 |
ChannelAdvisor Corporation
ECOM
|
38.2 M | - | 0.02 % | $ 668 M | USA |
 |
Ideanomics
IDEX
|
18.2 M | - | -4.36 % | $ 451 M | USA |
 |
Marin Software Incorporated
MRIN
|
11.6 M | - | - | $ 15.9 M | USA |
 |
McAfee Corp.
MCFE
|
470 M | - | 0.27 % | $ 11.2 B | USA |
 |
SeaChange International
SEAC
|
12 M | - | -2.2 % | $ 243 M | USA |
 |
ANSYS
ANSS
|
280 M | - | - | $ 32.7 B | USA |
 |
Evolving Systems
EVOL
|
8.84 M | - | -8.47 % | $ 13.9 M | USA |
 |
Altair Engineering
ALTR
|
125 M | - | - | $ 9.4 B | USA |
 |
Brightcove
BCOV
|
77.4 M | - | - | $ 192 K | USA |
 |
Ebix
EBIX
|
722 M | - | -30.99 % | $ 36.3 M | USA |
 |
Qualtrics International
XM
|
430 M | - | - | $ 11 B | USA |
 |
Powerbridge Technologies Co., Ltd.
PBTS
|
2.25 M | - | 2.4 % | $ 115 M |  China |
 |
American Software
AMSWA
|
36.1 M | - | -2.14 % | $ 369 M | USA |
 |
Coupa Software Incorporated
COUP
|
313 M | - | - | $ 6.12 B | USA |
 |
ManTech International Corporation
MANT
|
2.17 B | - | - | $ 3.93 B | USA |
 |
PROS Holdings
PRO
|
113 M | - | - | $ 1.1 B | USA |
 |
ServiceSource International
SREV
|
140 M | - | 2.8 % | $ 147 M | USA |
 |
Sumo Logic
SUMO
|
97.6 M | - | - | $ 1.49 B | USA |
 |
Zendesk
ZEN
|
275 M | - | - | $ 9.63 B | USA |
 |
Splunk
SPLK
|
816 M | - | - | $ 25.5 B | USA |
 |
Exela Technologies
XELA
|
219 M | - | -41.92 % | $ 6.88 M | USA |
 |
Ping Identity Holding Corp.
PING
|
94.9 M | - | - | $ 2.46 B | USA |
 |
National Instruments Corporation
NATI
|
535 M | - | - | $ 7.9 B | USA |
 |
BSQUARE Corporation
BSQR
|
31 M | - | 0.53 % | $ 38.6 K | USA |
 |
CYREN Ltd.
CYRN
|
15.3 M | - | -18.15 % | $ 1.77 M | USA |