
MediaAlpha MAX
$ 9.07
-5.42%
Annual report 2025
added 02-23-2026
MediaAlpha Cost of Revenue 2011-2026 | MAX
Cost of Revenue is a financial metric that reflects all direct costs associated with the production of goods or the provision of services that directly led to revenue during the reporting period. It is the total amount of expenses incurred by the company to deliver its products or services, including both production costs and related expenses necessary for delivery or customer support.What is included in the cost of revenue
| Cost Category | Examples |
|---|---|
| Production Costs | Materials, wages of production staff, depreciation of equipment |
| Service and Support | Customer service, user support, technical assistance |
| Delivery and Logistics | Packaging, delivery of goods to customers |
| Hosting and Infrastructure | Servers, cloud platforms (especially for IT and SaaS companies) |
| Content and Licenses | License purchases, production royalties (e.g., in streaming services) |
Importance of the Metric
- Helps to understand how costly the revenue-generating process is.
- A high cost of revenue may indicate:
Poor cost control
Low operational efficiency - A low cost of revenue combined with high revenue indicates high profitability and business competitiveness.
Annual Cost of Revenue MediaAlpha
| 2025 | 2024 | 2023 | 2022 | 2021 | 2020 | 2019 | 2018 | 2017 | 2016 | 2015 | 2014 | 2013 | 2012 | 2011 |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| 946 M | 721 M | 321 M | 389 M | 544 M | 499 M | 343 M | 248 M | - | - | - | - | - | - | - |
All numbers in USD currency
Indicator range from annual reports
| Maximum | Minimum | Average |
|---|---|---|
| 946 M | 248 M | 501 M |
Quarterly Cost of Revenue MediaAlpha
| 2025-Q2 | 2025-Q1 | 2024-Q3 | 2024-Q2 | 2024-Q1 | 2023-Q3 | 2023-Q2 | 2023-Q1 | 2022-Q4 | 2022-Q3 | 2022-Q2 | 2022-Q1 | 2021-Q4 | 2021-Q3 | 2021-Q2 | 2021-Q1 | 2020-Q4 | 2020-Q3 | 2020-Q2 | 2020-Q1 | 2019-Q4 | 2019-Q3 | 2019-Q2 | 2019-Q1 | 2018-Q4 | 2018-Q3 | 2018-Q2 | 2018-Q1 | 2017-Q4 | 2017-Q3 | 2017-Q2 | 2017-Q1 | 2016-Q4 | 2016-Q3 | 2016-Q2 | 2016-Q1 | 2015-Q4 | 2015-Q3 | 2015-Q2 | 2015-Q1 | 2014-Q4 | 2014-Q3 | 2014-Q2 | 2014-Q1 | 2013-Q4 | 2013-Q3 | 2013-Q2 | 2013-Q1 | 2012-Q4 | 2012-Q3 | 2012-Q2 | 2012-Q1 | 2011-Q4 | 2011-Q3 | 2011-Q2 | 2011-Q1 |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| 214 M | 223 M | 220 M | 147 M | 103 M | 62.3 M | 71 M | 93.3 M | - | 76.3 M | 87.9 M | 121 M | - | 128 M | 132 M | 147 M | - | 131 M | 104 M | 101 M | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - |
All numbers in USD currency
Indicator range from quarterly reporting
| Maximum | Minimum | Average |
|---|---|---|
| 223 M | 62.3 M | 127 M |
Cost of Revenue of other stocks in the Social internet industry
| Issuer | Cost of Revenue | Price | % 24h | Market Cap | Country | |
|---|---|---|---|---|---|---|
|
Airbnb
ABNB
|
2.09 B | $ 122.87 | -6.25 % | $ 75.3 B | ||
|
Despegar.com, Corp.
DESP
|
208 M | - | - | $ 1.59 B | ||
|
Lizhi
LIZI
|
1.47 B | - | 2.19 % | $ 2.9 B | ||
|
Luokung Technology Corp.
LKCO
|
5.63 M | - | -46.36 % | $ 1.8 M | ||
|
AutoWeb
AUTO
|
51.3 M | - | 0.78 % | $ 5.38 M | ||
|
Yelp
YELP
|
143 M | $ 24.36 | -1.58 % | $ 1.54 B | ||
|
Yatra Online
YTRA
|
159 M | $ 1.01 | -3.81 % | $ 64.6 M | ||
|
Zillow Group
Z
|
668 M | $ 40.44 | -3.39 % | $ 9.78 B | ||
|
Meta (Facebook)
META
|
36.2 B | $ 525.72 | -4.02 % | $ 1.33 T | ||
|
Zillow Group
ZG
|
668 M | $ 40.41 | -3.88 % | $ 9.78 B | ||
|
Trip.com Group Limited
TCOM
|
9.99 B | $ 48.49 | -3.44 % | $ 31.7 B | ||
|
Spotify Technology S.A.
SPOT
|
7.08 B | $ 472.48 | -1.19 % | $ 25.2 B | ||
|
Yandex N.V.
YNDX
|
360 B | - | - | - | ||
|
JOYY
YY
|
9.51 B | - | -2.53 % | $ 54.4 B | ||
|
Perion Network Ltd.
PERI
|
25.5 M | $ 9.82 | -4.47 % | $ 464 M | ||
|
Alphabet
GOOG
|
163 B | $ 273.76 | -2.49 % | $ 3.32 T | ||
|
Baidu
BIDU
|
64.3 B | $ 108.12 | -1.63 % | $ 37.2 B | ||
|
Twilio
TWLO
|
2.59 B | $ 119.99 | -4.85 % | $ 18.4 B | ||
|
BlueCity Holdings Limited
BLCT
|
728 M | - | 1.33 % | $ 56.9 M | ||
|
Points International Ltd.
PCOM
|
319 M | - | 1.3 % | $ 360 M | ||
|
Qutoutiao
QTT
|
559 M | - | -38.43 % | $ 6.99 M | ||
|
Liberty TripAdvisor Holdings
LTRPA
|
119 M | - | -20.83 % | $ 19.8 M | ||
|
Autohome
ATHM
|
1.48 B | $ 16.92 | -2.14 % | $ 8.21 B | - | |
|
Lindblad Expeditions Holdings
LIND
|
322 M | $ 16.87 | -7.1 % | $ 898 M | ||
|
IZEA Worldwide
IZEA
|
16.2 M | $ 3.47 | -0.86 % | $ 59.9 M | ||
|
Cango
CANG
|
629 M | $ 0.39 | 1.6 % | $ 81.2 M | - | |
|
Expedia Group
EXPE
|
1.52 B | $ 225.81 | -3.02 % | $ 33.8 B | ||
|
CarGurus
CARG
|
18.5 M | $ 35.01 | -1.82 % | $ 3.34 B | ||
|
NetEase
NTES
|
39.5 B | $ 109.26 | -0.62 % | $ 350 B | ||
|
Gaia
GAIA
|
12.8 M | $ 2.73 | -3.53 % | $ 67.8 M | ||
|
Spark Networks SE
LOV
|
118 M | - | -2.8 % | $ 81.6 M | ||
|
36Kr Holdings
KRKR
|
119 M | $ 3.92 | -3.21 % | $ 4.13 B | ||
|
Royal Caribbean Group
RCL
|
9.08 B | $ 261.8 | -4.41 % | $ 70.9 B | ||
|
ANGI Homeservices
ANGI
|
47.4 M | $ 6.48 | -6.76 % | $ 297 M | ||
|
Snap
SNAP
|
2.67 B | $ 3.93 | -2.0 % | $ 6.66 B | ||
|
DoorDash
DASH
|
6.74 B | $ 146.6 | -3.53 % | $ 62.6 B | ||
|
Tuniu Corporation
TOUR
|
255 M | $ 0.77 | 3.66 % | $ 278 M | ||
|
TripAdvisor
TRIP
|
145 M | $ 10.11 | 1.61 % | $ 1.26 B | ||
|
TechTarget
TTGT
|
72.8 M | $ 3.72 | -6.3 % | $ 105 M | ||
|
Fiverr International Ltd.
FVRR
|
79.4 M | $ 9.76 | -3.56 % | $ 354 M | ||
|
DouYu International Holdings Limited
DOYU
|
3.95 B | $ 4.66 | -2.2 % | $ 144 M |